If you’re looking for a refreshing way to improve your marketing skills, then here are 12 quickly ways to expand your marketing knowledge, absolutely free! The genius of these marketing podcasts is that they blend the actionable advice you need to be better at your job, along with some nice sound production and enjoyable banter.
You can listen to them anywhere. Listen to them as you’re hitting the elliptical, cooking, playing Mine craft, knitting, cleaning, taking a stroll into the Aokigahara forest, getting ready for bed, getting ready for work, coloring, painting, shopping online, roaming around, sitting on a plane, driving to work, driving home, sitting on a beach, making a pillow owl, cleaning your slow cooker, organizing the fridge, baking a cake, vacuuming the carpet, learning origami, painting your nails, packing school lunches, cleaning your juicer, sorting the laundry, etc.
So, without further ado, here are the best marketing podcasts (in no particular order):
This one is a little bit different in both content and format. The brainchild of self-described marketing hustler Gary Vaynerchuck, #AskGaryVee is a podcast that’s not actually a podcast. Rather, it’s a YouTube show that has been repurposed into a podcast, which is pretty clever. Gary spends 15 to 30 minutes intensely answering your marketing questions. Have a question you need answered? Simply tweet him with #AskGaryVee and you may be on the next show!
Aimed at entrepreneurs of all types, this 15-minute podcast (usually) comes out five days a week and will give you the inside info on how to leverage social media marketing sites like Facebook, Twitter, Instagram and more from the social experts at Happy Hour Hangouts. If you like professionally produced, banter-style podcasts, give this one a listen.
Coming at you from WNYC, On The Media is a podcast on the next level. Since 2001, it has been one of NPR’s fastest growing programs, heard on more than 300 public radio stations. You can expect creative interview transitions as the podcast “casts an incisive eye on fluctuations in the marketplace of ideas.” If you’ve gotten a little bit bored of marketing-only podcasts, listen to this one as a breath of fresh air, and then dive right back in.
When you think of the Harvard Business Review, the first thing that comes to mind probably isn’t podcasting, but it’s actually on the cutting edge of media production. Host Sarah Green Carmichael sounds like your favorite NPR hosts, and she doesn’t beat around the bush, she goes straight into the interview. Expect experts ranging from professors to CEOs. As you can imagine, episode topics will center on many topics including marketing, aerospace and design. Look for their condensed episodes in the HBR print issue each month.
Louder Than Words is a podcast that wants you to be more successful at your craft. Focusing on creative leaders, the show tries to get to the bottom of what has made each interviewee successful in the creative space. Host John Bonini has a casual way of introducing all of the interviews, and talks to a diverse group of individuals making a substantial impact, from designers to writers to entrepreneurs.
Traction podcast provides an inside look into the nitty-gritty details of launching a startup—the things that get glossed over in the media when you read about those other successful startups. Hosted by Jay Acunzo from NextView Ventures, this podcast boasts expertly produced interviews from founders, startup execs, media members and investors.
This podcast was born from a minimum viable product (MVP) project and has since become a staple in the marketing mix. You can expect actionable interviews with leading authors in the marketing blogosphere that dissect what truly makes a good marketer, and a successful marketing campaign.
Although not technically a marketing podcast, the Freakonomics podcast is filled with delightful stories that take a lot of data into account. Hosted by Stephen Dubner, with co-author Steve Levitt as a regular guest, it’s produced in partnership with WNYC so you can expect a high-quality product that will entertain, concern and baffle you
Join hosts Demian Farnworth and Jerod Morris as they talk (and joke) about what’s going on in the copywriting (and marketing) world. Expect to have your burning marketing questions answered!
Marketing Over Coffee is the podcast for you if you want to know what the latest news is in the marketing world,. It’s a weekly discussion of what’s new in marketing, hosted by John Wall and Christopher Penn. It’s one of the few marketing podcasts out there that is news-based rather than topic-based (most of the time). Plus, episodes are under half an hour.
If you’re running out the door and don’t have time to listen to a 30-minute show, Growth Byte will give you the “best startup growth content online” and summarize it for you in two- to three-minute clips.
The flagship podcast of Gimlet Media, StartUp provides an incredibly transparent look into what it’s really like starting a business. Host and Gimlet Media CEO Alex Blumberg is no podcast novice, with roots in the This American Life family. The first season chronicles the founding of Gimlet Media, from incorporation to funding to its first employee disagreement. The second season features a new startup, but with the same delightful style you’ve come to love.
Do you have any other marketing podcasts that you absolutely can’t live without? Let us know!
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